Next-Generation Performance Data Analytics Now Available to Yapta Customers

We understand the need for transparent performance data and how this benefits our customers. From enhancing supplier negotiations to benchmarking savings against other companies in the industry, we took what we learned from our outstanding Customer Advisory Board and put it into action.

This week we unveiled the exceptional reporting capabilities that we provide to our customers.

The analytics offerings can be categorized into two packages:

The first, Professional Analytics, is provided to all FareIQ and RoomIQ customers and includes dynamic, real-time access to program and savings performance metrics. Spend tracked, identified and realized savings and average daily rate (ADR) are among the various metrics provided. All customers receive weekly and monthly email summaries highlighting the data for their program, as well as 24/7 access to a real-time dashboard in the customer portal.

The second package, Premium Analytics, is available to enterprise clients who would like a more in-depth analysis of their savings performance. Premium Analytics dives into the performance of negotiated fares and rates versus public fares and rates and identifies key pricing trends across airlines and hotels (by brand and property). Among many of the detailed metrics provided, customers using Premium Analytics can also see whether they received Best Available Rate (BAR) or Last Room Availability (LRA).

Yapta provides maximum savings to our customers and unparalleled analytics to show true performance of those savings.

To learn more about our analytics, read the full press release or visit our website.